Baptist Medical Center Seeks Signage Exception

[Overstreet]

Sign ordinance got rid of all those portable signs with flashing lights and the urban sprawl proliferation of bill boards. It was worse than now. Sign ordinance was late 80 s early 90s.

Wolfson Childrens Hospital Adult Tower is 199'. How tall is Everbank?

[Dog Walker]

Surely there is a happy medium between the truly awful bill boards along every road and an overly sterile downtown.

A lot of the sign clutter on suburban feeder roads like San Jose were those pole signs that are necessary since the stores are set back in a sea of asphalt nearly invisible from the road.

Downtown doesn't have that problem so the signs could be informative and attractive without being overwhelming.

[duvaldude08]

I think the signs are ok. It looks like they just want some that face the interstate. I think its kool.

[JaxNative68]

I love the look of the building.  It will look great next to 95.  As far as height goes, will this be taller than FNF or Everbank?? Just trying to picture it.

Sign ordinance got rid of all those portable signs with flashing lights and the urban sprawl proliferation of bill boards. It was worse than now. Sign ordinance was late 80 s early 90s.

Wolfson Childrens Hospital Adult Tower is 199'. How tall is Everbank?

This article and comments list the new baptist tower as being 195'/199'.  The stats on EverBank Plaza is 194'-6" (maybe a little taller if you count the lightning protection).  If these numbers are correct, I don't think the 6"/4'-6" height difference will be very noticable from across the river.  Both will make good bookends to the I-95 bridge.

[urbanlibertarian]

Advertising is beautiful, man.  It smells like jobs.  Release the hounds!

[Singejoufflue]

The fact this is even open for debate is astounding.  The signs are tasteful, within reason and, gee willickers, are for a hospital...stamp it and go.  Elsewhere in this city real crises are underway...

[fieldafm]

A lot of the sign clutter on suburban feeder roads like San Jose were those pole signs that are necessary since the stores are set back in a sea of asphalt nearly invisible from the road.

Downtown doesn't have that problem so the signs could be informative and attractive without being overwhelming.

Exactly, trying to fit a suburban model within an urban area, each with their own set of distinctly different challenges, is like trying to fit a square peg into a round hole.

[Overstreet]

They meet DDRB tomorrow. It is a square to be filled.

There are two signs on the south face and one on the north face. Most of them were shown ......... but incomplete in earlier submissions.  Usually the logo and sign are some of the last things to be determined in projects like this.

Also neon signs were mentioned in some earlier posts. Sounded like there weren't any neon signs in downtown. Did y'all know the Landing sign on the roof is neon?

[CS Foltz]

Let me toss this out for discussion...........there is a 180' Monopole across from the street parking........leave the bldg unmarked and paint the monopole! Should be easy to see......that sucker sits with 500' foot seperation between it and the I95 North bound lane.......real simple and one heck of a land mark!

[urbaknight]

In the cities near where I come from, signs are everywhere. Some are stories tall, I didn't know there were anti sign laws here in Jax. But, I can't say I'm surprised either.

Perfect example, the empty billboard above the magnificat across from the library, Couldn't that billboard at least say "welcome to Hemming Plaza! or something like that. And maybe have some flashy lights to catch the eye.

The more I learn about Jax, the more I see city council as a saboteur instead of a democratic government by and for the people.

[fieldafm]

Perfect example, the empty billboard above the magnificat across from the library, Couldn't that billboard at least say "welcome to Hemming Plaza! or something like that. And maybe have some flashy lights to catch the eye.

Sure, as long as the city would pay the landlord of the building on which the sign sits.

[fsujax]

Ihave thought the same thing about that sign. Ever notice the Coca Cola sign painted (very faded) on the side of the building being renovated along Adams St across from the Carling?

[Bativac]

In the cities near where I come from, signs are everywhere. Some are stories tall, I didn't know there were anti sign laws here in Jax. But, I can't say I'm surprised either.

Perfect example, the empty billboard above the magnificat across from the library, Couldn't that billboard at least say "welcome to Hemming Plaza! or something like that. And maybe have some flashy lights to catch the eye.

The more I learn about Jax, the more I see city council as a saboteur instead of a democratic government by and for the people.

Being a young man (31 is young right??) I feel like some of us are being held hostage to legislation that was passed 20-some years ago, during different times and different circumstances. There is a different mindset now and I think the sign ordinance needs to be reconsidered, even if it's just for the downtown area.

Get rid of the sign ordinance. Maybe it wouldn't have a huge impact but it certainly couldn't hurt.

[Keith-N-Jax]

Whats really going on here? It's not like Jacksonville is the birth place of mankind. What are we protecting so? If not for our bridges, Jacksonville's DT would be in serious competition for dullest city.

[urbaknight]

In the cities near where I come from, signs are everywhere. Some are stories tall, I didn't know there were anti sign laws here in Jax. But, I can't say I'm surprised either.

Perfect example, the empty billboard above the magnificat across from the library, Couldn't that billboard at least say "welcome to Hemming Plaza! or something like that. And maybe have some flashy lights to catch the eye.

The more I learn about Jax, the more I see city council as a saboteur instead of a democratic government by and for the people.

Being a young man (31 is young right??) I feel like some of us are being held hostage to legislation that was passed 20-some years ago, during different times and different circumstances. There is a different mindset now and I think the sign ordinance needs to be reconsidered, even if it's just for the downtown area.

Get rid of the sign ordinance. Maybe it wouldn't have a huge impact but it certainly couldn't hurt.


That's why I'm trying so hard to push for different leadership come next election.