Baptist Medical Center Seeks Signage Exception

[Metro Jacksonville]

Baptist Medical Center Seeks Signage Exception



On December 8, 2010, the Downtown Development Review Board will make an official decision on a signage exception for the 195' tall Wolfson Children's Hospital/Adult Tower, currently under construction on the Southbank. Metro Jacksonville shares renderings of what this project will look like with the requested signage exemption.

Full Article
http://www.metrojacksonville.com/article/2010-dec-baptist-medical-center-seeks-signage-exception-

[simms3]

Hmmm, I wonder if the hospital gets an exemption if that can be a step for modifying our sign laws to separate sign ordinances by region and to separate sign ordinances from bus stop sign ordinances (isn't it all in one giant overbearing comprehensive sign law guarded by Bill Brinton?)

[acme54321]

Sounds fine to me, we need more signs on the buildings downtown.  Without them they are dull and lifeless.

[Bativac]

Wait wait wait, so am I to understand a business wants to put up a sign? In Downtown Jacksonville?? Surely the city council will step in. We can't just have businesses advertising themselves on the sides of their buildings. Next they'll start easing up on parking meter enforcement or something and all hell will break loose.

[Coolyfett]

I say go for it! I have no issue with a property branding itself! Just make sign sexy & im good.

[Jason]

I really like this building.  Its placement also makes it easy to drive by and see regular progress as it starts to rise above the highway.

Give 'em the green light on the signage COJ!!!!!

[hightowerlover]

so is this somehow different that a giant at&t logo, or a huge modis, or a [ooCSXoo]

[Captain Zissou]

I love the look of the building.  It will look great next to 95.  As far as height goes, will this be taller than FNF or Everbank?? Just trying to picture it.

[BridgeTroll]

Wait wait wait, so am I to understand a business wants to put up a sign? In Downtown Jacksonville?? Surely the city council will step in. We can't just have businesses advertising themselves on the sides of their buildings. Next they'll start easing up on parking meter enforcement or something and all hell will break loose.

Its a slippery slope.  A 'gateway drug' if you will.

Awesome!  Next thing you know someone will want neon!!

[thelakelander]

I love the look of the building.  It will look great next to 95.  As far as height goes, will this be taller than FNF or Everbank?? Just trying to picture it.

It will be about 15 feet taller than Everbank.

[Dog Walker]

Anything that helps block out the godawful visual blight that is the Baptist campus is a plus.  It is the most horrible mish-mash of styles and materials in this town.  There is NO unity at all and each of the buildings is just plain ugly.

[Bativac]

Wait wait wait, so am I to understand a business wants to put up a sign? In Downtown Jacksonville?? Surely the city council will step in. We can't just have businesses advertising themselves on the sides of their buildings. Next they'll start easing up on parking meter enforcement or something and all hell will break loose.

Its a slippery slope.  A 'gateway drug' if you will.

No kidding. At some point we will have colorful signs projecting from the sides of buildings advertising restaurants and shops, and the place will look like some vibrant urban area. Can we not just put a few more giant orange stickers on the street?

Luckily the city council is looking out for our best interests by considering to make it difficult to sell hot dogs on the street. Soon we will have those beautiful, pristine, empty streets that everybody wants, uncomplicated by such visual distractions.

[Bativac]

Well whats the alternative Bativac?  Letting those businesses run the risk of getting addicted to money, sales, and positive income? That nonsense is like a virus. It spreads.  It sends a message that this is the type of community that tolerates---nay encourages---this type of behaviour.

Exactly. Frankly I don't understand why they don't just fill in all the downtown-facing windows on the Landing and turn it into a beautiful wall of concrete. Then they could maybe put some of those orange stickers on it and a couple of (small) signs prohibiting the sale of hot dogs, sausages, or other cart-related bun-oriented food items.

[acme54321]

Being relatively new to town.... what is the deal with the signage ordinances anyway?  When did they begin cracking down on signs.  DT would be so much more vibrant at night with some neon!

[fsujax]

I guess that is what happend to the neon lights that used to be on top of the JEA Building. The City must have come after them. Who cares if a business has a freakin sign! Get over it. Last time I checked we were a big city. If these people spent as much time trying to lure businesses downtown as they do worrying about signs, we might actually have a vibrant core.