Stadium Naming Rights deal soon?

[Wacca Pilatka]

It seemed to me that the organization has always been careful to avoid having a potentially embarrassing or silly-sounding naming rights sponsor.  E.g., Clean Shower put in a bid in 1997 and I understand that it was rejected in favor of the more substantial-sounding Alltel.  In the press conference and in some stories in the past three years, Wayne Weaver alluded to having offers from companies whose names he wouldn't want appearing on the stadium.

[Wacca Pilatka]

I wonder why CSX never stepped up to the plate....though it really doesnt roll off the tongue like EverBank field!!!!

I don't figure CSX has much of a need to advertise itself in that way...not like I could choose them over another freight line to ship something because they back my favorite team.  And with their being publicly traded they couldn't well make that big of a long-term financial commitment just out of philanthropy toward Jacksonville.  They are a good friend to the Jaguars from everything I hear.

[TheProfessor]

Everbank has more to gain from the deal than CSX ever would.  Everbank is now the exclusive bank of the Jags and they will have ATMs in the stadium.

[Seraphs]

Everbank!!!!!   Go Jags!

[tufsu1]

Any idea on what the "extra news" is??

the deal w/ Blue Cross in naming the practice fields...I saw the practice jerseys last night and they had a Florida Blue patch on them

[Dapperdan]

A birdie told me the extra news is that Roger Goodell is coming to Jacksonville next week to make a national announcement about the Jags. Supposedly he is going to tell the nation that the Jags have sold more season tickets this year than any other team, and highlight our community efforts, etc.

[Shwaz]

A birdie told me the extra news is that Roger Goodell is coming to Jacksonville next week to make a national announcement about the Jags. Supposedly he is going to tell the nation that the Jags have sold more season tickets this year than any other team, and highlight our community efforts, etc.

As much as I like this... I don't see it being the news to put ticket sales over the top.

[I-10east]

It will always be the Gator Bowl to me!

I don't understand why so many people say that!The Gator Bowl was that old ugly stadium with the dangerous looking perforated metal floor, and aluminum bleachers. Might as well say that it's an entirely different stadium, besides only one upper deck structure. Why not stop there? It always will be Wolfson Park to me???It always will be the Coliseum to me???That mentality is the stuff that sets us back forty years.

[urbanlibertarian]

Everbank has been more successful during the recession than CSX and probably has more cash available for advertising.

[copperfiend]

A birdie told me the extra news is that Roger Goodell is coming to Jacksonville next week to make a national announcement about the Jags. Supposedly he is going to tell the nation that the Jags have sold more season tickets this year than any other team, and highlight our community efforts, etc.

Are you sure? Goodell was supposed to tour various NFL training camps with John Madden for the next few weeks and Jacksonville was not on his itinerary.

[Shwaz]

A birdie told me the extra news is that Roger Goodell is coming to Jacksonville next week to make a national announcement about the Jags. Supposedly he is going to tell the nation that the Jags have sold more season tickets this year than any other team, and highlight our community efforts, etc.

Are you sure? Goodell was supposed to tour various NFL training camps with John Madden for the next few weeks and Jacksonville was not on his itinerary.

Supposedly Macky Weaver hinted about Goodell coming here next week while on 1010XL yesterday.

[copperfiend]

It would be cool if he added Jacksonville to his tour. Another interesting thing is the increased public role and exposure for Macky Weaver.

[urbanlibertarian]

If a Weaver is still the majority owner of the team after Wayne steps down that would be a huge sign that the team stays put (baring future stadium issues).

[Dog Walker]

Everbank has been more successful during the recession than CSX and probably has more cash available for advertising.

They are also a seriously well run bank with very advanced technology for banking online.  They did not fall into the mortgage trap that most banks did and have maintained a four star rating.  Tip of the hat to their management.

[I-10east]

Not that it really matters much now, but is it true that CSX couldn't have the naming rights to the stadium because of government connections?