Jaguars host "The Ultimate Tailgate"

Started by spuwho, December 13, 2014, 01:36:54 PM

spuwho

I like this for a few reasons.

- They are bringing in a bunch of the local food trucks.
- They are serving a host of local craft beers.

This is great marketing by tying in local products from local vendors.  I hope it does very well. It could make a Jags pre-game much more distinctive by highlighting local interests.

Suggestions?

- Add a coffee station with Bold Bean, Maxwell House and some other local grinders





fieldafm

Quote from: spuwho on December 13, 2014, 01:36:54 PM
I like this for a few reasons.

- They are bringing in a bunch of the local food trucks.
- They are serving a host of local craft beers.

This is great marketing by tying in local products from local vendors.  I hope it does very well. It could make a Jags pre-game much more distinctive by highlighting local interests.

Suggestions?

- Add a coffee station with Bold Bean, Maxwell House and some other local grinders



I started a food truck program with the Jags three years ago (something that now other NFL teams are doing). The past two seasons have featured about 8-10 trucks (and a Bud Light bar and live music) outside Gate 1. The only difference between next week and any other week is that the local craft brewers are replacing the formerly American-owned brewery known as Budweiser.

To your point, the Jags have been forging more and more relationships with local vendors since Mark Lamping and Hussain Naqi have restructured the business development team. Burrito Gallery has been operating in the stadium for years. Now Uptown Market, Dos Gatos, Bono's and Dicks Wings all operate in stadium. City Kidz was operating in the stadium until the business had to be closed due to a severe family illness.