FLORIDA TREND Business Magazine Highlights Jacksonville

[heights unknown]

Hope this topic or thread isn't already covered. Florida Trend, in its June '12  edition, just showcased our City. Check it out by clicking on the below link...awesome!!!

http://www.pageturnpro.com/Florida-Trend/39978-Jacksonville-Business-Portrait/index.html#1

Enjoy!

Heights Unknown

[JeffreyS]

Looks really nice.

[fsujax]

I read it Friday. Great story except for thier depiction of the Skyway.

[Tacachale]

Nice piece - wish they'd highlighted our local brews instead of Landshark Lager!

[heights unknown]

I was impressed by it; but they could added/mentioned, and/or  also focused on other items that could or would lure people to Jax and North Florida (and yes there's not much but put out there the crown jewel stuff that we do have)...weather, beaches, increase in nightlife and nightspots, the zoo, etc. This highlight could have also been used as a marketing and promotions tool not only to lure business, but also to lure people into our great city!

[simms3]

Overall the best extended coverage of the region I have read, maybe ever.

The pictures were good and the stories were also good.  Florida Trend magazine obviously did its homework and consulted the right people/had the right people put together the articles.  Maybe some props go to the Chamber or any other local organization that may have coached Florida Trend on its articles?

[simms3]

I was impressed by it; but they could added/mentioned, and/or  also focused on other items that could or would lure people to Jax and North Florida (and yes there's not much but put out there the crown jewel stuff that we do have)...weather, beaches, increase in nightlife and nightspots, the zoo, etc. This highlight could have also been used as a marketing and promotions tool not only to lure business, but also to lure people into our great city!

I thought as a young person it was the most appealing stuff I had read on the region perhaps anywhere.  It talked about all the right things.  To me when I see pictures of Jax nightlife or of housing or of parks I don't want to go there because the pictures are either obviously skewed or unbelievable or they are just horrid.  But pictures of Khan, his yacht, the large [abnormally so for JaxPort] container ships, and a few other highlights were appealing because they were believable and interesting.

If there were pictures of hipsters, breweries, top of the line nightclubs, coconut palms, white sand beaches, $10M houses, be all those in the area as they may, they wouldn't be believable or totally forthcoming.

Also the demographics were presented properly, and the income figures compared favorably to the state (as well as the percentage of old people).  To me this was done well.

[thelakelander]

I read it Friday. Great story except for thier depiction of the Skyway.

I noticed that too when it came out.

[heights unknown]

I was impressed by it; but they could added/mentioned, and/or  also focused on other items that could or would lure people to Jax and North Florida (and yes there's not much but put out there the crown jewel stuff that we do have)...weather, beaches, increase in nightlife and nightspots, the zoo, etc. This highlight could have also been used as a marketing and promotions tool not only to lure business, but also to lure people into our great city!

I thought as a young person it was the most appealing stuff I had read on the region perhaps anywhere.  It talked about all the right things.  To me when I see pictures of Jax nightlife or of housing or of parks I don't want to go there because the pictures are either obviously skewed or unbelievable or they are just horrid.  But pictures of Khan, his yacht, the large [abnormally so for JaxPort] container ships, and a few other highlights were appealing because they were believable and interesting.

If there were pictures of hipsters, breweries, top of the line nightclubs, coconut palms, white sand beaches, $10M houses, be all those in the area as they may, they wouldn't be believable or totally forthcoming.

Also the demographics were presented properly, and the income figures compared favorably to the state (as well as the percentage of old people).  To me this was done well.

Good point Simms; but Jax does have REAL stuff that is ALL Jax, REAL, and doesn't have to be believable...especially if it is factual and true; show the good stuff we have because it is true, believable, and it is Jax!

Heights

[fsujax]

^^ We have all that except coconut palms, I tried growing one a few years back, it didn't make it.

[Ocklawaha]

^^ We have all that except coconut palms, I tried growing one a few years back, it didn't make it.

They are beautiful down in South Florida, but these are tree's looking for a place to die. Lethal yellowing is the most important disease of coconut in Florida. Since Lethal Yellowing was discovered in Key West more than 200 years ago, this disease has crept northward, killing hundreds of thousands of palm trees and endangering virtually all of the tall coconut palms in Florida.