Have fun discussing.
The link comes back to this thread.
You need to place the link to the WJXT story in the body of a post. That is, don't just copy the link in the title into a post.
Quote from: Charles Hunter on July 08, 2021, 03:14:47 PM
The link comes back to this thread.
You need to place the link to the WJXT story in the body of a post. That is, don't just copy the link in the title into a post.
Noted. My apologies.
https://www.news4jax.com/news/local/2021/07/08/billboards-in-4-cities-featuring-curry-urge-people-to-move-to-jacksonville/
F.O; W.F.
It's his discretionary fund, at least he's using it to market the city.
affordable real estate not really these days... trying to buy a $250k house these days, you better be pre-approved for $300k and be ready to be cash-in-hand outbid within 24 hours of listing.
Compared to the other three cities, Jax housing prices are more affordable - whether that is really "affordable" can be debated.
From Zillow, for "All Homes" includes both Single Family and Condo/Co-op, Seasonally Adjusted as of 5/31/21
Los Angeles $939 K (4.1x Jax)
New York City $ 657 K (2.9)
Chicago $ 293 K (1.3)
Jacksonville $230 K
Looking at just Single Family Homes
Los Angeles $1,200 K (4.9)
New York City $ 775 K (3.1)
Chicago $ 305 K (1.2)
Jacksonville $247 K
https://www.zillow.com/los-angeles-ca/home-values/
I don't think people in Jax realize how cheap it is, even compared to the rest of Florida. The average home price in Jax is cheaper than the state average, which includes Clewiston, Lake City, Wauchula, etc. Even the First Coast's "wealthy" areas like PVB, Atlantic Beach, Ortega, etc pale in comparison to what you find in South Florida and the Gulf Coast.
For all Home types:
Dade County $361k
Palm Beach County $345k
Broward County $320k
Orange County $305k
Pinellas County $293k
Hillsborough-$289k
Entire State of Florida-$289k
Jacksonville-$230k
Single Family Homes
Miami $402k
FTL $389k
Sarasota $388k
Tampa $374k
WPB $367k
All of Florida-$333k
St. Pete $327k
Orlando $319k
Jacksonville $247k
Not gonna lie, I kind of love these billboards.
They're irreverent, fun, and intentionally hokey, but still hit on Jax's value proposition over some of these other major markets.
Not sure if the .net is supposed to be part of the schtick, but looking at the website, it's got some solid evidentials on cost of living, commuting time, days with sunshine, etc.
$45k is also shockingly cheap too for OOH placements in Los Angeles, Chicago, New York, and DC.
4,000 people have already visited the website.
If you get even a handful to move to Jacksonville, you're in the black.
Fun stuff.
Quadruple the budget,
https://www.coj.net/mayor/move2jax
Not sure that Lenny's mug on the billboards actually encourage people to consider moving to Jax, lol. It may do the exact opposite. Perhaps pictures of the beach, natural landscape, the area's best amenities, etc. would have been more appropriate.
I have family in LA and have spent a decent amount of time there. Possibly the worst market to do kitsch in in the US.
For anyone curious, the billboard location is at the intersection of La Cienega and La Tijera in Ladera Heights (aka The Black Beverly Hills, Frank Ocean fans). Really not a street that many would take to get to LAX as the News4ax article says. If you are trying to catch the no state tax crowd, you would want the billboard on the other side of LAX to get Orange County people...
How interesting that Curry's mug is the focal point of all the billboards. Why no mention that we have an electric utility for sale and we like to demolish stuff. Or, want to open a parking lot? Come to JAX.
Hey, the concept seemed to work in the movie I Love You, Man! so....
Quote from: Charles Hunter on July 08, 2021, 04:53:06 PM
Compared to the other three cities, Jax housing prices are more affordable - whether that is really "affordable" can be debated.
From Zillow, for "All Homes" includes both Single Family and Condo/Co-op, Seasonally Adjusted as of 5/31/21
Los Angeles $939 K (4.1x Jax)
New York City $ 657 K (2.9)
Chicago $ 293 K (1.3)
Jacksonville $230 K
Looking at just Single Family Homes
Los Angeles $1,200 K (4.9)
New York City $ 775 K (3.1)
Chicago $ 305 K (1.2)
Jacksonville $247 K
https://www.zillow.com/los-angeles-ca/home-values/
I actually think Chicago is the best value in the country if you like big cities.
Quote from: Lunican on July 09, 2021, 10:45:52 AM
Quote from: Charles Hunter on July 08, 2021, 04:53:06 PM
Compared to the other three cities, Jax housing prices are more affordable - whether that is really "affordable" can be debated.
From Zillow, for "All Homes" includes both Single Family and Condo/Co-op, Seasonally Adjusted as of 5/31/21
Los Angeles $939 K (4.1x Jax)
New York City $ 657 K (2.9)
Chicago $ 293 K (1.3)
Jacksonville $230 K
Looking at just Single Family Homes
Los Angeles $1,200 K (4.9)
New York City $ 775 K (3.1)
Chicago $ 305 K (1.2)
Jacksonville $247 K
https://www.zillow.com/los-angeles-ca/home-values/
I actually think Chicago is the best value in the country if you like big cities.
I love Chicago in the summer, but it's not a smart place to invest. Their pension/financial issues are very real and could really handicap the city long term.
"Pick your 'hood!" We are soooo cool
Quote from: tufsu1 on July 09, 2021, 05:33:18 PM
"Pick your 'hood!" We are soooo cool
True story. If you click "pick your N'Hood" it takes you to a site called "Find Your Jax".
https://findyourjax.com/find-your-source/neighborhoods/
There is a search query that attempts to match you based on your preferences. I played with it a bit to see what it would do and one of the queries said locations that would be a best fit are Amelia/Fernindina, Neptune/Atlantic Beach, Palm Coast, and St. Augustine. Not one mention of a COJ neighborhood. So Curry is paying COJ tax dollars to try to attract people to other counties....
I mean, if you enter answers to intentionally guide yourself away from Jacksonville, it shouldn't be surprising that your results are...outside of Jacksonville. People in neighboring locales may not pay property tax, but they also don't use JSO, JFRD, or Duval school resources. If they do, they're in county for dining, shopping, work, etc. which generates tax revenue of its own. Not to mention it grows the talent base of workers for employers who may locate in Jax even if their employees are over the county line. So it's not completely worthless.
^Much ado about absolutely nothing. We're talking $45k (a rounding error for the city) out of the mayor's discretionary fund. Of course, people who already have an axe to grind with Curry are going to bury him for it. Not even a Curry supporter, but for a city so fond of calling itself "bold," I totally dig the in your face approach versus a generic billboard about the beaches or river.
Quote from: jaxoNOLE on July 09, 2021, 10:15:19 PM
I mean, if you enter answers to intentionally guide yourself away from Jacksonville, it shouldn't be surprising that your results are...outside of Jacksonville. People in neighboring locales may not pay property tax, but they also don't use JSO, JFRD, or Duval school resources. If they do, they're in county for dining, shopping, work, etc. which generates tax revenue of its own. Not to mention it grows the talent base of workers for employers who may locate in Jax even if their employees are over the county line. So it's not completely worthless.
I don't think you quite understood the point. I was testing the search query to see if it would send me away from Jax/Duval. Turns out it is a JAXUSA Partnership site (regional focused ED agency that covers Duval, Nassau, Clay, Baker, Putnam, Flagler, and Clay). While, yes Jacksonville/Duval does derive
some of its revenue from people that live outside of the county, particularly those in truly bedroom communities; the Mayor of Jacksonville should be pushing people to live in Duval (Jax makes a net profit from the independent beach communities, fyi). It wouldn't have been that difficult to just take the neighborhood profiles from the JaxUSA site for Duval communities/neighborhoods and only highlight those on the mayors site...
I did a different query that gave 5 options all outside of Duval, including Bunnell in Flagler. Bunnell and Palm Coast are only 5 minutes further from Downtown Orlando than Jax. Do you really think people in Flagler are spending much time in Duval? Heck, most people from St. Augustine and Fernindina rarely come to Jax either. Showcasing those communities is better than nothing, but still not a wise strategy. Especially when the regional focused JaxUSA site might be biased against Duval. It didn't even give me Intercoastal West when I said I liked the beach, for instance.
Jax desperately needs to grow it's middle class tax base. To get back to the average home price argument, how is Jax/Duval supposed to be able to provide quality services to residents and how is the school board able to fund good schools, when a large amount of the region's middle class lives outside of the County?
Zillow's average home price per county:
Nassau County $342k
St. Johns County $385k
Flagler $277k
Clay County $260k
Duval $237k (skewed up $7k by beach communities)
As to Ken's post...meh. I'm a political moderate with no axe to grind. I call spades spades. Presumably this is going to be an ongoing campaign. I shared my thoughts on the pick your hood issue in hopes that someone can encourage the Mayor's office to fix it.
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Then why don't you foot the $45K consulting fee.
You really think spending $45K for a company to give you their opinion is actually money better spent?
You must work in the consulting industry. How is spending $45K to "possibly" find out how we could better spend another $45K your recommended choice....You are literally suggesting spending twice as much and with no guarantee of better results. You should really keep these types of opinions between the ears.
Quote from: JPalmer on July 12, 2021, 08:35:17 AM
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
You should really keep these types of opinions between the ears.
Aren't opinions the reason for forums? Only your opinion is valid?
Opinions are only one part of a discussion board, and so is offering up facts. Also offering your opinion of a discussion board means you should probably expect others to possibly disagree.
If you have a problem with someone disagreeing with you on a message board, you should really keep it between your ears.
Quote from: CityLife on July 10, 2021, 08:53:50 AM
Quote from: jaxoNOLE on July 09, 2021, 10:15:19 PM
I mean, if you enter answers to intentionally guide yourself away from Jacksonville, it shouldn't be surprising that your results are...outside of Jacksonville. People in neighboring locales may not pay property tax, but they also don't use JSO, JFRD, or Duval school resources. If they do, they're in county for dining, shopping, work, etc. which generates tax revenue of its own. Not to mention it grows the talent base of workers for employers who may locate in Jax even if their employees are over the county line. So it's not completely worthless.
I don't think you quite understood the point. I was testing the search query to see if it would send me away from Jax/Duval. Turns out it is a JAXUSA Partnership site (regional focused ED agency that covers Duval, Nassau, Clay, Baker, Putnam, Flagler, and Clay). While, yes Jacksonville/Duval does derive some of its revenue from people that live outside of the county, particularly those in truly bedroom communities; the Mayor of Jacksonville should be pushing people to live in Duval (Jax makes a net profit from the independent beach communities, fyi). It wouldn't have been that difficult to just take the neighborhood profiles from the JaxUSA site for Duval communities/neighborhoods and only highlight those on the mayors site...
I did a different query that gave 5 options all outside of Duval, including Bunnell in Flagler. Bunnell and Palm Coast are only 5 minutes further from Downtown Orlando than Jax. Do you really think people in Flagler are spending much time in Duval? Heck, most people from St. Augustine and Fernindina rarely come to Jax either. Showcasing those communities is better than nothing, but still not a wise strategy. Especially when the regional focused JaxUSA site might be biased against Duval. It didn't even give me Intercoastal West when I said I liked the beach, for instance.
Jax desperately needs to grow it's middle class tax base. To get back to the average home price argument, how is Jax/Duval supposed to be able to provide quality services to residents and how is the school board able to fund good schools, when a large amount of the region's middle class lives outside of the County?
Zillow's average home price per county:
Nassau County $342k
St. Johns County $385k
Flagler $277k
Clay County $260k
Duval $237k (skewed up $7k by beach communities)
As to Ken's post...meh. I'm a political moderate with no axe to grind. I call spades spades. Presumably this is going to be an ongoing campaign. I shared my thoughts on the pick your hood issue in hopes that someone can encourage the Mayor's office to fix it.
I understand the point, and if this were a multi-million dollar relocation campaign, I'd be upset about that money driving people to Bunnell. But in a world where the administration always has to make choices about resource allocation, this $45k looks more like a vanity/pet project for Curry. Presumably, they leveraged an existing tool with minimal-to-no modifications. Some things are just good enough for what they are -- and that's really my point. Your observations are all fair, but the fact that there's room for improvement doesn't make the current campaign a failure.
While people on the fringes of the recommendation area geography may not contribute much to Jax directly, healthy regional growth is still helpful in a rising-tides-lift-all-boats manner. If those areas boom, you have a tax base growing to help fund regional transit projects long-term. Not that Jax should aim to be the mouthpiece (or piggybank) of a "Move to Bunnell" campaign, but for someone who prefers
a rural, quiet setting with ample outdoor activities but wants to be close to the ocean...I guess I'm personally fine with giving them the recommendation of Nassau or Flagler county, because they'd likely be unhappy in Jax Beach. Transplanting wealth from California and New York into Florida is good. Getting it into Duval is better, but if we don't have the spot they want, getting them to NE FL is better for us than seeing them go to Naples, Miami, Tampa, etc.
Quote from: jaxoNOLE on July 12, 2021, 10:26:48 AM
But in a world where the administration always has to make choices about resource allocation, this $45k looks more like a vanity/pet project for Curry.
It's the mayor's discretionary fund, it's his to do with as he sees fit. If he wants to spend it on a vanity project, so be it. If you don't like it, seek budget reform within the office of the mayor.
Quote from: Snaketoz on July 09, 2021, 09:33:48 AM
How interesting that Curry's mug is the focal point of all the billboards. Why no mention that we have an electric utility for sale and we like to demolish stuff. Or, want to open a parking lot? Come to JAX.
You kid, but a friend of mine moved back to Atlanta from the Bay Area not long ago, and was probably more excited about being able to park her car than anything else. It can be a selling point!
Quote from: Peter Griffin on July 12, 2021, 11:09:12 AM
Quote from: jaxoNOLE on July 12, 2021, 10:26:48 AM
But in a world where the administration always has to make choices about resource allocation, this $45k looks more like a vanity/pet project for Curry.
It's the mayor's discretionary fund, it's his to do with as he sees fit. If he wants to spend it on a vanity project, so be it. If you don't like it, seek budget reform within the office of the mayor.
It's discretionary in the sense that he doesn't have to get Council approval to spend it, but that doesn't mean he can spend the money with impunity. If he were to say, spend it on a private trip, he would get hit with ethics violations. Similarly, if he spends it on what some people consider a poor allocation of public dollars (particularly on a high profile project), he certainly is not exempt from public opinion.
I like the attempt in concept, just think it's poorly executed.
Quote from: CityLife on July 12, 2021, 12:38:48 PM
Quote from: Peter Griffin on July 12, 2021, 11:09:12 AM
Quote from: jaxoNOLE on July 12, 2021, 10:26:48 AM
But in a world where the administration always has to make choices about resource allocation, this $45k looks more like a vanity/pet project for Curry.
It's the mayor's discretionary fund, it's his to do with as he sees fit. If he wants to spend it on a vanity project, so be it. If you don't like it, seek budget reform within the office of the mayor.
It's discretionary in the sense that he doesn't have to get Council approval to spend it, but that doesn't mean he can spend the money with impunity. If he were to say, spend it on a private trip, he would get hit with ethics violations. Similarly, if he spends it on what some people consider a poor allocation of public dollars (particularly on a high profile project), he certainly is not exempt from public opinion.
I like the attempt in concept, just think it's poorly executed.
Yeah, he could have chartered Khan's yacht for a $100,000/week or more to entertain his special interest "friends" under the guise of getting advice on how to run the City. 8)
I wonder what these dollars have been spent on in other years and with the balance this year.
Quote from: Peter Griffin on July 12, 2021, 11:09:12 AM
Quote from: jaxoNOLE on July 12, 2021, 10:26:48 AM
But in a world where the administration always has to make choices about resource allocation, this $45k looks more like a vanity/pet project for Curry.
It's the mayor's discretionary fund, it's his to do with as he sees fit. If he wants to spend it on a vanity project, so be it. If you don't like it, seek budget reform within the office of the mayor.
Whoa, easy there, I'm not picking on Lenny. Every executive has pet projects. In case the tone of my post wasn't clear, I was defending the program as appropriate and productive given the limited scope of resources it received. To pick out the one quoted sentence really obfuscates the point.
Quote from: JPalmer on July 12, 2021, 08:35:17 AM
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Then why don't you foot the $45K consulting fee.
You really think spending $45K for a company to give you their opinion is actually money better spent?
You must work in the consulting industry. How is spending $45K to "possibly" find out how we could better spend another $45K your recommended choice....You are literally suggesting spending twice as much and with no guarantee of better results. You should really keep these types of opinions between the ears.
Your reading comprehension sucks my friend. I said to use the money for a legitimate marketing campaign, one that will establish a brand and have a long life-span. I never said to spend it on a consultant to tell us how to spend it. Why the F would I spend my money? Is it MY job to fix JAX's issues?
I never said $45k was sufficient to do a decent branding/marketing campaign, and actually said as much. But at least it is a start. Jacksonville certainly needs one. Outside of FL, Jax has no image to speak of, and what little it does is all based on the Jags. If the CVB and Chamber (with perhaps a few coins from the Mayor) would make the investment, it could payoff handsomely. There really isn't a law that says people have to just drive thru JAX on the way to someplace further south.
Again, I prefer to put money to use and not lining the pockets of consultants. If you think spending $45k on consultants gets us any closer to the intended goal you have little grasp of financial oversight.
How much money was wasted on feasibility studies to build an aquarium and how much closer did it get us to that outcome.
Get over yourself and just admit you like talking issues and not solving them.
Quote from: JPalmer on July 12, 2021, 02:04:04 PM
Get over yourself and just admit you like talking issues and not solving them.
Roasty toasty BURN!
Got 'em!
Quote from: JPalmer on July 12, 2021, 09:35:04 AM
Opinions are only one part of a discussion board, and so is offering up facts. Also offering your opinion of a discussion board means you should probably expect others to possibly disagree.
If you have a problem with someone disagreeing with you on a message board, you should really keep it between your ears.
I suppose I am old and having trouble understanding you. To me, you seem to be telling others not to do what you do. Keep it between your ears".
If you are afraid of disagreement from others, you should keep it to yourself.
Literally not sure what is hard to understand...
Quote from: JPalmer on July 12, 2021, 08:35:17 AM
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Then why don't you foot the $45K consulting fee.
You really think spending $45K for a company to give you their opinion is actually money better spent?
You must work in the consulting industry. How is spending $45K to "possibly" find out how we could better spend another $45K your recommended choice....You are literally suggesting spending twice as much and with no guarantee of better results. You should really keep these types of opinions between the ears.
Actually, above was your original post. You disagreed with a civilly offered opinion from Vic, out of the blue, and told them to keep those opinions to themselves because they had the gall to post something you disagreed with.
Now you reframe it as someone has an issue being disagreed with...when it was originally your post alleging people shouldn't post certain kinds of opinions.
Geez, never would have thought $45k out of the discretionary fund would be such a lightning rod. Get over yourself and admit you don't care about the $45k either and just came here to pick a fight.
Quote from: jaxoNOLE on July 12, 2021, 09:27:35 PM
Quote from: JPalmer on July 12, 2021, 08:35:17 AM
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Then why don't you foot the $45K consulting fee.
You really think spending $45K for a company to give you their opinion is actually money better spent?
You must work in the consulting industry. How is spending $45K to "possibly" find out how we could better spend another $45K your recommended choice....You are literally suggesting spending twice as much and with no guarantee of better results. You should really keep these types of opinions between the ears.
Actually, above was your original post. You disagreed with a civilly offered opinion from Vic, out of the blue, and told them to keep those opinions to themselves because they had the gall to post something you disagreed with.
Now you reframe it as someone has an issue being disagreed with...when it was originally your post alleging people shouldn't post certain kinds of opinions.
Geez, never would have thought $45k out of the discretionary fund would be such a lightning rod. Get over yourself and admit you don't care about the $45k either and just came here to pick a fight.
Go back and re-read this thread dude. You have confused/merged my post with someone else's, most likely Peter Griffin and/or JPalmer. I didn't disagree with anyone else's opinion, I merely stated
what I would have done with the $45k, if it were my decision.
Below is my original post verbatim:
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so. Where in that post did I disagree with someone else's opinion OR say someone should not post their opinion??
Quote from: JPalmer on July 12, 2021, 02:04:04 PM
Again, I prefer to put money to use and not lining the pockets of consultants. If you think spending $45k on consultants gets us any closer to the intended goal you have little grasp of financial oversight.
How much money was wasted on feasibility studies to build an aquarium and how much closer did it get us to that outcome.
Get over yourself and just admit you like talking issues and not solving them.
I never said to pay a consultant for anything. I said to pay a marketing firm to develop a well researched, first class marketing plan for the city. Not 'study' anything but actually produce a plan that can be executed. Now get over yourself and realize you need to work on your reading comprehension skills.
Obviously an advertising firm was engaged and a plan was drawn up based on the given budget.
This grand scheme marketing plan you are speaking of means hiring consultants/marketing firm, before any actual ad dollars are spent.
Quote from: JPalmer on July 13, 2021, 08:44:48 AM
Obviously an advertising firm was engaged and a plan was drawn up based on the given budget.
This grand scheme marketing plan you are speaking of means hiring consultants/marketing firm, before any actual ad dollars are spent.
It's unanimous. Evidently, English is not your primary language. Either you don't understand, or you are unable to express your points to any intelligible level.
My points are concise and to the point, any trouble you have understanding my last point is on you.
There is a difference between direct ad spend and engaging a firm to come up with a long-term plan. There will be additional ad spend above and beyond any work the firm does to develop a long-term plan.
Quote from: vicupstate on July 13, 2021, 07:36:43 AM
Quote from: jaxoNOLE on July 12, 2021, 09:27:35 PM
Quote from: JPalmer on July 12, 2021, 08:35:17 AM
Quote from: vicupstate on July 10, 2021, 10:21:12 PM
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Then why don't you foot the $45K consulting fee.
You really think spending $45K for a company to give you their opinion is actually money better spent?
You must work in the consulting industry. How is spending $45K to "possibly" find out how we could better spend another $45K your recommended choice....You are literally suggesting spending twice as much and with no guarantee of better results. You should really keep these types of opinions between the ears.
Actually, above was your original post. You disagreed with a civilly offered opinion from Vic, out of the blue, and told them to keep those opinions to themselves because they had the gall to post something you disagreed with.
Now you reframe it as someone has an issue being disagreed with...when it was originally your post alleging people shouldn't post certain kinds of opinions.
Geez, never would have thought $45k out of the discretionary fund would be such a lightning rod. Get over yourself and admit you don't care about the $45k either and just came here to pick a fight.
Go back and re-read this thread dude. You have confused/merged my post with someone else's, most likely Peter Griffin and/or JPalmer. I didn't disagree with anyone else's opinion, I merely stated what I would have done with the $45k, if it were my decision.
Below is my original post verbatim:
If it were me, I would have given the $45k to the CVB and ask them how they would recommend spending it. JAX has a LOT of work to do in terms of raising its profile and creating a 'brand' and image. $45k is a drop in the bucket towards doing that, but maybe it could at least be a partial kickoff to a marketing plan to do so.
Where in that post did I disagree with someone else's opinion OR say someone should not post their opinion??
Reread my post. I quoted JPalmer, whose post was in response to yours, and was responding to him.
Gonna need about 5-6 orders of Waah-burgers with french-cries in here.
The very best places to live have learned to not promote, any propensity to promote effectively squashed.
Quote from: JPalmer on July 13, 2021, 08:44:48 AM
Obviously an advertising firm was engaged and a plan was drawn up based on the given budget.
This grand scheme marketing plan you are speaking of means hiring consultants/marketing firm, before any actual ad dollars are spent.
Exactly. Which is what I meant. Just as JAX has no master plan for DT, this spending appears to be without a long term plan or long term goals. It is just spending money because its there. It could be part of a long term strategy for raising the city's profile and generating economic growth but it is just scatter shot,
Quote from: JPalmer on July 13, 2021, 09:12:03 AM
My points are concise and to the point, any trouble you have understanding my last point is on you.
There is a difference between direct ad spend and engaging a firm to come up with a long-term plan. There will be additional ad spend above and beyond any work the firm does to develop a long-term plan.
JPalmer, reread your posts. You seem to post contradictory posts based on your assumptions, that make absolutely no sense. To me, they seem to be posted just for the sake of being annoying.
And your comments are rambling word salads.