QuoteNewspapers Lose $10 Dollars in Print for Every Digital $1
U.S. newspapers lost $10 in print advertising revenue last year for every $1 they gained online, a deeper loss than in 2010, as competition from Internet companies increases, a study by Pew Research Center found.
Newspaper revenues declined more sharply last year than in 2010 when publishers lost $7 in print advertising for every $1 generated from online outlets, according to Pew’s study entitled “State of the News Media,†which is published today.
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http://www.businessweek.com/news/2012-03-19/newspapers-lose-10-dollars-in-print-for-every-digital-1